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How to seize global trade opportunities 

Discover the steps you can take to leverage global trade opportunities for your business and kick-start your global exports journey.

Step 1: Identify global trade opportunities

Are you ready to step into the world of global trade and see your products and services travel the globe? The first step in your trade journey is to explore commercial opportunities internationally.

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How to get started:

  • Identify potential customers or suppliers in foreign markets

  • Detect where demand for your goods and services will come from

  • Check for any benefits from regional trade agreements

  • Research tariffs and regulatory requirements

Export Potential Map

Spot products, markets and suppliers with export potential and opportunities for export diversification.

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Global Trade Helpdesk 

Explore trade opportunities and access information about imports, market dynamics, tariffs, regulatory requirements, and potential buyers. 

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Step 2: Understand the basics of global trade

Trading goods and services across borders comes with its own set of rules and practices. Whether you are importing or exporting products – or looking to establish a commercial presence in a foreign market. Mastering key trade processes will give you a lasting competitive edge.

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How to get started:

  • Discover the rules and standard practices of export-import trade

  • Assess whether your product or service is suitable for export with the support of your local chamber of commerce  

  • Get trained and certified in export-import trade 

Guide to Export/Import 

Everything you need to know about rules and standard practices of export-import trade, customs requirements, contractual arrangements, financing trade and organising logistics.

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Export/Import Certificate

Learn the basics of doing business across borders with ICC’s international trade certification, offered by the ICC Academy. 

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​Step 3: Showcase your products abroad

Out of sight, out of mind. To secure visibility in foreign markets, successful exporters frequently showcase their products at trade fairs, exhibitions and roadshows with potential customers and distributors. This is a powerful means to build demand for your products and establish relationships with potential customers.

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How to get started:

  • Research relevant industry conferences, exhibitions and trade fairs to attend 

  • Reserve your exhibiting space early 

  • Prepare to ship your products and promotional materials overseas 

ATA Carnet 

Avoid paying duties and taxes at customs when temporarily exporting and importing your products in over 80 countries/customs territories. 

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Step 4: Leverage your IP assets

Global trade offers both opportunities to leverage your intellectual property (IP) assets and grow your business, as well as specific IP risks that need to be properly measured and addressed. When operating internationally, IP is an important consideration in respect of your providers, licensors, customers and competitors.

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How to get started:

  • Find out if your business has any IP assets

  • Learn how your IP assets can be protected

  • Understand how to manage your IP assets in a way that adds value to your business  

​WIPO IP Diagnostics 

Identify your IP assets and receive recommendations on your IP and business competitiveness. Powered by the World Intellectual Property Organization in partnership with ICC.

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Step 1

How to seize global
trade opportunities

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Step 2

​How to draft
a contract

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Step 3

How to execute a business transaction 

Step 4

How to prevent and solve potential disputes in business

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Step 5

How to meet international
ESG requirements

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